Here Comes Gen Y! (Part 2)

To continue with the initial details here are some revealing facts :-

-> Gen Y account for about 70 Million customers
in US, earning total of $211 billion,
Spending total $172 billion/yr of that earning.
-> More ambitious, brand conscious & shift brand
loyalty often.
-> Exceptionally techno-savvy, know their value in the job market.

A recent survey in the US, gives this report :-
• 97% own a computer
• 94% own a cell phone
• 76% use Instant Messaging.
• 15% of IM users are logged on 24 hours a day/7 days a week
• 34% use websites as their primary source of news
• 28% author a blog and 44% read blogs
• 49% download music using peer-to-peer file sharing
• 75% of college students have a Facebook account.
• 60% own some type of portable music and/or video device such as an iPod.

They are more sophisticated in terms of media. Have/Make their own
CD's/DVD's. Since most of them are now 'connected' or on the
Internet, many companies now have their ads put up on the net itself.

Hence, One important factor is knowledge. And knowledge without
application is of no use.

From what is well know, brands have to change the way they reach
out to this new age generation. Of course, cutting edge technology
coupled with mass reach and appeal does work out.

One company which promises to bridge the gap is My Video Talk.
Offering video and web based communications in its simplest and
most hassle free format, MVT has been at the forefront of meeting
business and products with the people of today
(approximately 1.4 billion customers on line or 21.1% of
the world population by www.internetworldstats.com).

It also combines an outstanding affiliate program which customers
can use, to earn their Return on Investments and profits too.
Learn more at http://www.myvideotalk.com/124810
How about some free training on doing business online?
Check out www.mvtdreamteam.cjb.net